XOXO TROJAN
#TrustYourself
ABout XOXO TROJAN
XOXO™ by Trojan™ wants to establish a distinct voice in the condom category that is intelligent, alluring, sophisticated, authentic, personal, inspiring, self-assured and confident. LEARN MORE ABOUT XOXO TROJAN
OPTION 1
Influencers will post flat lays and photos of their bag and what they carry in it. XOXO™ Condoms by Trojan™ will be featured amongst the bag’s contents. Posts are to first and foremost feel relatable and authentic to the voice of the influencer and their audience.
Additional creative direction considerations may include: Summer Beauty, Travel Essentials, Back-to-Campus
CAMPAIGN DETAILS
PLATFORMS: Instagram + Facebook + Twitter (photo and/or video)
COMPENSATION: Dependent upon participation
NUMBER OF REQUIRED POSTS:
- 1x Instagram Post + 1x FB Share and 1x Twitter Share
CAMPAIGN DATES: July 1 - August 31, 2017
OPTION 2
You will be asked to re-post 2 high-quality, branded videos to help spread awareness around the XOXO campaign! You will be supplied all video content in advance.
CAMPAIGN DETAILS
PLATFORMS: Instagram + Facebook + Twitter
FORMAT: Re-post
COMPENSATION: Dependent upon participation
NUMBER OF REQUIRED POSTS:
2 IG Video posts
2 Facebook Shares
2 Twitter Shares
CAMPAIGN DATES: June 26th - July 31st, 2017
Additional Details
CONTENT USAGE RIGHTS: Standard Social + Paid Social
CREATIVE: Inspire confidence! Content guidelines will be provided.
CAPTION: TBD
REQUIRED: Brand handle and hashtag will be required as well as the required FTC language
LINK IN BIO: to remain for 24 hours
MESSAGING: Inspire confidence! Content guidelines will be provided.
OTHER REQUIREMENTS: ALL IMAGES AND CAPTIONS MUST BE PRE-APPROVED BY BRAND BEFORE POSTING GOES LIVE.
Eligibility
MINIMUM FANS: 15,000 followers on Instagram
TYPE OF CREATOR: Lifestyle, fashion and travel influencers. Repost sites focused on sexual wellness, love and relationships.